Privacy Policy

Effective date: November 4, 2026

This Privacy Policy explains how Kasa Kaleidos (Ariana Sanchez, REALTOR®, affiliated with Coldwell Banker Realty) (“we,” “us,” or “our”) collects, uses, and protects the information you share when you visit kasakaleidos.com, fill out a form, book a consultation, or communicate with us by phone, email, or text message. Esta política también aplica a nuestros clientes de habla hispana; si tiene preguntas en español, con gusto le ayudamos.

Who We Are

Kasa Kaleidos is the real estate business of Ariana Sanchez, a licensed REALTOR® with Coldwell Banker Realty, 3985 Prince William Pkwy Ste 205, Woodbridge, VA 22192. We help buyers, sellers, and renters throughout Northern Virginia. Our website address is https://kasakaleidos.com.

Information We Collect

We collect information you choose to give us, including:

  • Contact details such as your name, email address, and phone number when you submit a contact, question, or “season of life” form, request a guide, or book a consultation.
  • Real estate details you share, such as whether you are buying, selling, renting, or investing; your price range, preferred areas, timeline, and whether you are already working with an agent.
  • Property search activity when you search listings, save homes, or create an account through our IDX property search.
  • Messages you send us by email, phone, text message, or social media.

We also collect some information automatically, such as your IP address, browser type, device information, pages visited, and referring website, through cookies and similar technologies.

How We Use Your Information

  • To respond to your questions and provide real estate services you request.
  • To schedule and confirm consultation calls and appointments.
  • To send you listings, home collections, market updates, and guides you have asked for.
  • To send text messages you have consented to receive, such as appointment reminders, listing alerts, and follow-ups.
  • To operate, maintain, secure, and improve our website.
  • To comply with legal, licensing, and brokerage requirements.

Our CRM and Service Providers

Information you submit through our website may be stored in Home Platform, the customer relationship management (CRM) system provided by Coldwell Banker Realty, so we can organize and respond to your inquiry. We also use trusted service providers to operate our business, including our website host, form provider, email and calendar provider (Google Workspace), and analytics tools. These providers may only use your information to perform services for us.

Property Listings (IDX)

Property listing information on this website is provided through IDX Broker using data from Bright MLS. When you use the property search, save listings, or register for listing alerts, IDX Broker may collect and process your search activity and contact information on our behalf. Listing information is deemed reliable but not guaranteed.

How We Share Your Information

We do not sell your personal information. We may share your information only:

  • With Coldwell Banker Realty, our brokerage, as needed to provide real estate services and meet brokerage and licensing requirements.
  • With service providers that help us run our website and business, as described above.
  • With other parties involved in your transaction (such as a lender, title company, or another agent) when you ask us to or when it is needed to complete your transaction.
  • When required by law, regulation, or legal process, or to protect our rights and the safety of others.

SMS / Text Messaging Privacy

If you provide your mobile number and opt in, you may receive text messages from Kasa Kaleidos about your real estate inquiry, appointments, listings, and follow-ups. Message frequency varies. Message and data rates may apply. Reply STOP at any time to opt out, or HELP for help. See our Terms of Service for full text messaging terms. Consent to receive text messages is not a condition of any purchase or service.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Cookies and Analytics

Our website uses cookies and similar technologies to remember your preferences, keep the site secure, and understand how visitors use the site so we can improve it. You can set your browser to refuse or delete cookies; some parts of the site, such as saved property searches, may not work properly without them.

Embedded Content From Other Websites

Pages on this site may include embedded content such as videos, maps, booking calendars, or social media posts. Embedded content from other websites behaves the same way as if you visited that website directly, and those websites may collect data about you under their own privacy policies.

How Long We Keep Your Data

We keep your information for as long as needed to provide services, maintain our business relationship with you, and meet legal, licensing, and brokerage record-keeping requirements. You may ask us to delete your information at any time, subject to those requirements.

Your Choices and Rights

  • You can unsubscribe from marketing emails using the link in any email.
  • You can stop text messages by replying STOP.
  • You can request a copy of the personal information we hold about you, ask us to correct it, or ask us to delete it by contacting us below.

Children’s Privacy

This website is not directed to children under 13, and we do not knowingly collect personal information from children.

Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information. No website or online transmission is completely secure, so we cannot guarantee absolute security.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with a new effective date.

Contact Us

Questions about this Privacy Policy or your information? Contact us:
Kasa Kaleidos — Ariana Sanchez, REALTOR®
Coldwell Banker Realty, 3985 Prince William Pkwy Ste 205, Woodbridge, VA 22192
Phone: 571-368-7815
Email: ariana@kasakaleidos.com